What You Need to Know Before Responding to a Claim of Trademark Infringement
Trademark infringement is a common thing in the market these days. Once you get the letter of infringement, you should not rush into making a decision. You will determine the fate of your business based on your cause of action. You could either be a manufacturer of a third party re-seller. The claimant could directly right to you or they could let a court intervene. Some aspects should cross your mind before you respond to a claim of trademark infringement. In this article, you will come across the factors that you should consider before replying to a claim of trademark infringement.
The knowledge of a professional is one of the factors that you need to consider. There is a minimal chance that you know how to handle the situation, therefore, an expert will be of great help to you. An experienced trademark lawyer is the best choice. There is a high chance that they can help you solve your issue if they have dealt with similar cases in the past. You should adhere to the advice of the lawyer if you want to increase your chances of staying in business.
You should liaise with the insurance company on the policies. There is a minimal chance that the company insured you against trademark infringement. You should visit their offices to see if they can help you with the costs. Most companies don’t usually set aside money for trademark infringement. You are likely to win the case with the support of your insurance company.
Take time before you take action on the claim of trademark infringement. You need to not ignore the details of the letter. There is a higher probability that you will put your company at risk if you share the details of infringement on social media platforms. This may put your company at a higher risk of losing its customers. You should work towards ensuring that the matter is kept under wraps. You will react in the best way after you have carefully gone through the claim of trademark infringement.
You should search for evidence to back you up on this case of trademark infringement. Ensuring that every important thing in your business is documented is always a good thing. You should show proof of the source of your trademark. The court may use this evidence to see how you advertise your products or customer base. This evidence could be a way out of the accusation. The court may use this evidence to bring out the similarity between the trademarks and rule out on any trademark breaching. The above factors will help you know how to respond to a claim of trademark infringement.